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Archive for July, 2008

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I made my trip down the countryside a memorable one, taking pics, shooting video, and meeting all types of people. There was the college student studying to be a nurse, the prisoner who (see-thru plastic bag in hand) had just come home from a 2 & ½ year bid, (see/subscribe to www.Youtube.com/relentless for the video clip) and of course there was Cousin Donald who lent me his construction van to move books to and from the forthcoming convention. (*See Bronner Bros. Show in an earlier blog).

Meanwhile, I couldn’t help myself! I simply have to do the Relentless Thing! (Hate you for knowing this, Missy) So this blog is dedicated to the women who I met along the way, and during the first 24 hours of my being in Georgia!

Love you, ladies!

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This past weekend really put icing on the cake. The cake I’m talking about is the Essence Music Fest in New Orleans and meeting all those incredible people and stock piling photos and video—the episode in the Hilton Hotel room. Wow.Just the hoot that made my year so far a hot; alright, well maybe hot and wet. But hot nonetheless. Anyway, life is that rollercoaster ride these days; I served as the Master of Ceremonies for the Wheatley Awards (I’ll be uploading a lot of the audience comments soon to www.youtube.com/relentless )

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The evening was a complete gas for me (or my ego), especially when this one lil’ old lady got in my ear to say: “You really should stop acting so silly up there. This isn’t the Apollo.” I wanted to give the lady a tongue-lashing for being TOP HATER. But she was just so sweet wearing that robe of stupidity—you know these types because you too have cursed them out (at least in your mind) for driving 30 miles per hour in the 60mph lane. Actually, she was even out-done when I rushed to the lobby to capture video clips—testimonials from most everyone who left the Shomburg Auditorium.

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After a few dozen mentioned how ‘awesome’ I was as the emcee, this one pretty, black chic had her nose up in the air. When I asked her how I did, she made a face. Then she hesitated before finally agreeing to comment. But just before she could get one word out, another audience member rushed us and in place of some thunderous applause he cheered about how great I did. I immediately seized the moment and said, well you know these events can be kind of tight, and bourgie.” Emphasis on the word tight. And no I did not simultaneously turned my nose up for the pretty-bourgie-tight snob to see up close while she witnessed this! Oh hell yeah I did. The impact of this moment was amusing at least, to be at the center of this difference of opinion, but Miss bourgie didn’t think it was funny that the gentlemen accompanying her caught on and snickered. Today, I can still see the fire in her pretty eyes as she tried to suppress her discontent.How dare I?!

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Here was my STATE OF THE INDUSTRY speech for the 2008 Wheatley Awards… 

I realized how relevant I was when I got a call to be a guest on Ed Gordon’s NPR Radio Broadcast, called ‘News & Notes’. The segment was set up as a (sort of) debate between some guy who was upset about his being ‘grouped’ into a genre known as ‘urban lit’ and how the majority of our generation’s books were beginning to look sordid by the overtones of sex and violence. And then you had me, fresh out of prison, wet with sweat from my disciplined work on the streets, and game for a fight from whatever direction is was waged.   Ed Gordon’s producers could’ve called upon Sista Solja, Eric Jerome Dickey or even Omar Tyree. But I was the one tossed ‘into the fire’. (side note: I handled myself very well; not at all what you’d expect from a man so hood with his books, yet so prolific in his interviews.)And what does relevant mean to all of us? Well, you need to be well versed, with knowledge of publishing, the  current events of our industry and even the history of our craft. But not until so recently was I even familiar with the writings of Alice Walker, James Baldwin or even Langston Hughes. See, I was that mischievous kid who grew into a teenage mutant, and then a wayward adult. But, like I tell people, I WAS ONCE A WEED, LEFT ON THE FORREST FLOOR TO FEND FOR MYSELF. BUT BECAUSE OF CERTAIN REFERENCES IN MY LIFE, I KNEW I WOULD NOT SURRENDER TO THE FORCES SUPPRESSING ME. I WOULD NOT BLEND IN WITH THE REST OF THE FORREST FLOOR. SEE, I HAD REFERENCES IN MY LIFE LIKE MY DAD, WHO LOST HIS LEG JUST AS HE WAS TO PLAY FOR THE

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DODGERS. AND YET, EVEN WITH HIS LOST LEG HE WENT ON TO OPEN A CORNER DELI. AND HE TURNED THAT ONE ESTABLISHMENT INTO A STRING OF DELIS, and the rest is documented in my novel ‘Topless’. But that merely speaks as a testament that we truly are the products of our environments. So as a weed in the forest, instead of coping and conforming with all the other weeds, I decided and chose to keep my eyes on the tall elms and oaks.    My Father & Mother. My teachers back in Mt Vernon.  Les Brown and now I’ve met some new oaks and elms in my life. Tony Rose, who recognized early on my value in the marketplace. He told me ‘you remind me of me, Relentless.’ and he went on to see that I received the author of the year award in 2007. (applause)And there’s Paul Coats, who I met and who we all admire. But Paul has a very significant place in my life. A very significant connection…might have something to do with his family ties. But not long after my speech at BEA in Washington DC, Paul’s son Tanahasi called me, and thus history was made (at least in my life) which would be the TIME magazine article. There’s Paul, there’s Tony, Troy, Walter, and now Max, who had no problem telling me that tonight I’m just a pawn to help bridge the generation gap between what (I suppose) is considered ‘legit lit’ and what isn’t. But these are the trees in my life, people, leaders and business owners who I communicate and learn from. And with these trees I cannot go wrong. But here’s where I gotta nail this speech with this very important notice…   The gates have now been opened. Hundreds and hundreds of new titles have been, are being and will be published by the voice-less and disenfranchised. Many of them are not skilled in the way of business or tech savvy or marketing as I am. Many of them are not literate, even though they’ve forged their way into this (so called) literary field. In fact, many of them don’t have the patience & discipline I’ve brought to the table. So are we going to deny them access? Are we going to judge them by dress codes and hairstyles like some of my elders in the room were judged in the 60’s and 70’s? Or will we embrace them? Teach them? Lead them?

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we have a problem. Many of my brothers and sisters are coming home. Like it or not. And they will have books, like it or not. My friends its time to face the music. Its time to make the adjustment and acknowledge what talent is. Its time to realize what purpose is. Its time to value what a human being is.  Thank You. Of course, my speech had been typed into my PDA and I made sure to mention how Walter Mosley’s speech had been read from paper the year before, and that I was inspired to be just as prepared with my speech on my electronic gadget in a room of (mostly 40, 50 & 60 year olds.)When mentioning my larger accomplishments, such as being awarded “Author of The Year” in 2007, I paused before I informed everyone that my PDA read “applause”. Thankfully, applause rained and laughs joined in. A grand night indeed. After the Awards I had a spontaneous coffee with the Harlem Book Fair organizer, who does this type of event planning and organization for a living. She’s public relations, event planning, and management specialist originally from the “Show-Me State”, Kansas City. Tiffany says she is a results-oriented quadruple threat. But she’s also a joy to look at and made my coffee sweeter than usual. We shot some video that you will find interesting.  

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After the coffee and our goodbyes at IHOP on 135th, I stopped by PJ’s to say hi to Pat (she wasn’t there) so I strolled on over to Zip Code in my white suit (appropriate for the literary awards, NOT the streets of Harlem at midnight. But, nevertheless, I let it do what it do, and stepped into ZC where my man Unique (owner of the since closed Entertainers, on Webster Av) was waiting for the fashion show to end so that he could get his regular promotion off the ground. “I promote Thursday, Friday & Saturday” Unique said. And it’s good to see Unique doing well, after spending many days and nights in that same environment I was in so many years ago. (Do your research). Meanwhile, the fashion show that my baby featured in came to a close, and I went in to snap some pics.

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Shetalia (you know the chic) came maad late, and got in some photos too; don’t know how! Keep in mind, it’s nearing 1am, and I have a full day of interviews at the Harlem Book Fair ahead of me! 

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HBF DAY:

Snapping photos, podcast interviews and video interview was my agenda from 9am. I recall how it was once me who was up all night planning for this huger-than-huge event, looking forward to meeting readers and showing them the latest Relentless Aaron products. Except, this year was different. This year I’d play Anderson Cooper (since he wasn’t available) and I’d get as much exposure for as many of the authors as I could.

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The results would be endless youtube clips and more comments than I could handle from authors who admired my climb from the bottom. That, I guess, was one of the fring benefits of my plans. But the blessings that came my way were pretty incredible; such as the 40 or 50 students who just happened to be touring the Shomburg Library. Of course, they had no clue about the book fair taking place on the street just outside, so I took license to be their tour guide for ten minutes. We were directed to a room in the library and I got an impulsive opportunity to give a speech (cause that’s what I do). And I commenced to explaining about the Harlem Books Fair, it’s history and about my own emergence in the industry. Of course I recorded the moment for a podcast, and there were questions thereafter.  Below, the students who took the 5 minute RELENTLESS TOUR at the Shomburg LibraryThe next few hours was nothing but grind. Author after author. Question after question. Photo after photo. At 3:45 I moderated a panel discussion on the differences between fiction and non-fiction.  

3:45 – 5:00p   

FICTION OR NONFICTION: WHICH IS THE GREATER TRUTH?                       

MODERATOR: Relentless Aaron (Author/Publisher/Street Lit Phenom)                       

PANELISTS: James Cherry (Shadow of Light), Kimbala Lawson Roby (One In A Million), Nelson George (The James Brown Reader), Kenji Jasper. aka D, (Got) Art and life often mirror each other but never more so than in fiction writing. These popular, best selling authors discuss their work, the sources of their inspiration, the advantages and disadvantages of writing in each genre, and just how far their fiction falls from.  

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Nelson George, Kimberly Lawson Roby and Kenji Jasper were the only authors to show (no sign of James), and we already got off to a rocky start because (frankly) I wasn’t prepared. However, Kimberla is familiar to me, and Nelson is a God in this game (to me, at least), and I’ve sold or promoted a few of Kenji’s books; so this would be a cinch. There were no debates, not really a lot of difference of opinion, and the audience, for the most part, was receptive.

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The only issue I did NOT agree with was that James Brown’s music was somehow the bread and butter of life; the air and water, the earth. NOT. Sure, he spoke in important themes, but (in my opinion) music and entertainment is just that, and hardly feeds the masses, clothes them or protects them from inclement weather. Sugar-coating our rough rides through these concerns? Yes. Music and entertainment DOES that. But it is not the brick and mortar of life. James Brown (God Bless him), Diana Ross, Michael Jackson, included. If I had to choose between a cd or a hammer in the woods, damn right I’d take the hammer. And in a few hours, I’d have some semblance of a roof over my head. 

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That said, we really were four intelligent souls who spilled our beans on the table for all to interpret. The entire panel discussion was videotaped, and we will be uploading! Every other part of the Harlem Book Fair was euphoric. Let the pictures tell the rest of the story! Word.  

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Hey I just wanted to let you know that I love the book PUSH, that was the first one I read. after that I just had to find the sequal. I have my mother reading Them both now, while I’m on TRIPLE THREAT!!!! So far its too good. You are one helluva writer I want a list of all the books that you have written so i can get them.

Tameka White

 

Last night inspired this Blog; how I dragged myself to a party at Club Plum so that my sweetheart wouldn’t be out there without wings. (Not that she doesn’t have wings of her own, just that I am the Angel’s Wings—as she is for me in certain ways). And why is it that I have to drag myself? Because my party days and nights are limited. I’ll do very few of them throughout the year because, in fact, I find more productive hours at this blessed computer than I do at live events. My baby says the computer is my “other girlfriend,” but the truth is the computer is not as orgasmic as she is. Besides that, I find quality time and time well spent when I’m programming all of these Internet Broadcasts and consulting people to help them make more money in their lives. I find myself wearing the “Life Coach” hat or the “Producer’s” hat, and yeeeeeees, the “Author/Publisher” hat. In a nutshell, I’m fucking busy!

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Nevertheless, regarding the night I faced; it wasn’t planned by me and I didn’t know the promoters, so I felt out of pocket, with no seat at the steering wheel of where I was going, who I was meeting, or what activities the night had in store. I was naked! I felt even more disturbed to find out that the (so-called) guest list meant you had to wait in a line to the left of the entrance. Now, humble I can be when necessary (really), but family I haven’t waited in line to get into a club in over 15 years. I do the red carpet bit, I move myself through the velvet ropes, and those who know my background (from the Fun House, to Roseland, to Bentley’s to Gilmore’s Fools Paradise) see my face and invite me through. That’s just the way I’m livin; wearing that whole “been there-done that” sensibility like a hidden bullet-proof vest. A few minutes go by, I see a number of people being permitted in through the left side of the club, and my ego is sayin’ WHOA. Who the fuck are they!? Because, not for nothin’, but I’ve written a few gangsta books in my time. And (I say to the doorman/promoter/host) “I don’t wait on nobody’s club list. Really.” Now (Hi Hater!) you may call this cocky, but I see it as the badge I’ve earned, the dues I’ve paid and the weight I carry. Sue me. But homie pulls me aside.  How many are you?” The host/promoter asks.Four,” I replied. And we were ushered to the right side (or maybe the ‘correct’ side) of velvet ropes. Inside, the club was nearly wall-to-wall with party-people.

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The two drinks I bought cost us $26.00 (plus tip). And the crowd was fairly young and energetic. I didn’t recognize any faces, but time and again people would ask if I’m the one who writes the books. (I guess that’s me) But I’m thinking that in such an intense atmosphere nobody gives a shit about a writer—1 book, 10 books, or 100 books. So, I rather maintained my unimpressed state of mind and I do as the Romans do when in Rome. Meanwhile, it’s the V.I.P. area for me, and the first person I run into is the birthday girl, Krista. Krista is apparently a video vixen (or soon to be) and she’s connected just as she is beautiful. So, she had all the elements of a party. Naturally, I’m playing journalist on this particular evening, because this event was NOT about me, but Krista and her success. The interesting part of the night was running into Heather Hunter, who (as I told her) has been able to maintain “relevance” through all these years. She seemed taken back some at my excitement (maybe an assessment of some kind?) but she was at least comfortable enough to share info about her new deal with Spike TV (Congrats, Double H-hee hee, had to throw that in!) 

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Forget the fact that Heather’s infinitely entertaining porn videos (and her infinitely entertaining mouth!) are legendary and that they sure taught a sex fiend like me what it was like (or what it should be like) to get a proper blow job. Forget the fact that Heather was often showcased at Gilmore’s (my dad’s old titty bar). And you can even forget the fact that Heather spent many nights over my house as the love interest of my best friend  (shout out to Demetrius). FORGET ALL THAT. I was weighing in on the idea that after all these years, Heather and I have come full circle; she’s traveled in her many ways and means, as have I, and we’ve both lived to talk about it, to teach about it and to write about it. Heather is now an author with the same publisher I work with (St. Martin’s Press), and we run into one another from time to time at book functions. Now, after so many phone calls, and our agreement just moths ago, Heather & I were supposed to do a photo shoot together to help promote our respective books. However, some bullshit red-tape has gotten in the way (red tape is a nice way of saying “Hater” or “Slacker”) and thus the shoot has not come to life, yet. However, I will not let my fans down. You will soon get to see the Relentless one buffed and airbrushed! (kidding) Meanwhile, as Heather and I have (within minutes) revisited the past, other notable personalities entered the V.I.P. area. The Terrero Brothers aka Jesse & Ulysses Terrero came in with their crew, and I immediately had to speak with one or both of them. Some of you know this story, others don’t. Now you will all know. Months ago, there was a video shoot and casting call for a new 50 Cent video. I get the call from a friend about the casting call, and I immediately figure this would be good fodder for THISIS50.COM, you know, the popular website that 50Cent promotes so much. I have also met with and negotiated with Skip, one of the site proprietors about providing content for the site. Long story-short, Skip was with it; nothing better (I suppose) than a G-Unit author writing some more riveting content for the site. *Actually, I now have a presence on the ning-fueled site, but they have not embraced my talents as I might get on other social sites like Myspace, Facebook, Linkedin, Ning or Shelfari. I even get better connectivity on Twitter, truth be told. Fact is, there’s so much going on and so much presented to that site from so many sources, that Relentless Aaron might be boring if weighed against, say, a guy getting hit by a car, or Paris Hilton wearing her lover’s panties on her face (or her father’s). Neertheless, the site has in fact become another TMZ, only with more color. So, props to the folks that run THISIS50.COM. So, back to my story: with that brand new alliance I decide to follow in my Gordon Parks shoes, and to make my way down to the casting call for interviews, footage, etc to help promote the effort, and to show the fam at THISIS50 that Relentless is that “next nigga” when it comes to presenting hot shit for the site. At the door to the studios where the casting call took place, a guy was positioned to tell everyone, “NO GUYS ALLOWED.” And, of course, that ain’t have a damned thing to do with a nigga like me. However, this is the part that made all the difference between getting in the door, and not getting in the door—A friend of mine (check my top friends on Myspace) named John Jesses does a lot of videos for 50 Cent. In fact, we had a number of discussions on some work we’d (one day) be doing together. We had these discussions as recent as a week earlier. However, my ASSUMPTION was that this was a Jesses casting. And since he had implied to “come on down” to one of his future video shoots (already went to a previous one), appearing unannounced wouldn’t be an issue. So, I tell the “doorman” (aka, the “blocker”) that I’m a friend of Jesses. Did he get here yet?” I asked.Yeah. He just went up,” he replies. I immediately accept the invitation because the guy opens the door wide to let me in. I’m in the door, about to meet some of the finest women to ever grace your B.E.T./106 & Park-screen. Bingo.When I get upstairs, I realize the power of what is happening. It’s the G-Unit Machine at work, women all prettied-up, asses everywhere, making me wonder how they got all that in them jeans. And there are a few fellas around who I chop it up with, including the administrators of the casting. (TNT Casting) It took about 20 minutes for me to be introduced to “Jesse,” who I immediately realized was not “Jesses.” I later learned that this was the Jesse Terrero, part one (or two) of the brother-brother video production team. They’ve produced mad videos, as well as Jesse directed the film SOUL PLANE.Well, considering that I was just passing through this casting, and not planning on staying long (I had a video shoot myself scheduled in Queens an hour later). So, I figured, lemme make the best out of this. And I introduced myself to Jesse: “I’m Relentless Aaron, I write books, I’m one of the G-Unit authors with one project (with Fitty) in stores now. I’m also producing content for THISIS50.COM” I told him, specifically and truthfully. Well, taking his expression as evidence, this sounded good enough for Jesse to let me deeper into the casting. Meanwhile, I noticed some conversations going back and forth about me. My spidey-senses were telling me that they had some doubt. Afterall, I’m not the highly publicized brand that, say, TIDE detergent is. I’m not even as big as ALLSTATE or FEDEX. But, indeed I am a known brand in a lot of circles. Read into my many blogs and you will see I teach about branding. It takes time and strategy-squared to earn that type of acknowledgement and credibility. Therefore, a writer fresh out of prison has got a long way to go; feel me? The billions of impressions I’ve earned to d
ate don’t even compare to the hundreds of trillions of mentions that Def jam and Sony and even the State of New York have branded in the world’s view. So, the point is, I stay in my f’kn lane. I figure I’d do this interview, capture some footage, and I’d be off and running for my video shoot in Queens (coincidentally, 50 Cent’s stomping ground).
 Well, that’s not quite how things went down. I don’t know if you’ve seen the video (whatever I was able to create); but look at it and you will see I had the start of something. But, if you know content like I know content, this was a waste of fucking time. If only I had crossed my T’s and dotted my I’s before hand and got the correct info about the video director so that I could’ve done something more productive with my damned afternoon. Not to mention, I gotta hear some backwards shit from Violator Management and G-Unit (respectively) that there was a complaint about my presence at the shoot. COMPLAINT!? WTF!? I go out of my way to be the journalist and to promote (because that’s what the fuck I do) and this is the love I get? COMPLAINTS? I got an ear-full of BS, about how I went to this video shoot to “steal their girls.” Jesus-fucking-christ. Really. No disrespect, but I was fingering coochie way before the Terreros were juggling baby bottles. Way before 50 Cent became a dime. Really!? My history reads like a fuckin black Hugh Hef, and I’ve tamed myself (okay, maybe somewhat tamed myself) simply because I wanna be able to go into schools and share my world with the teenagers, the most endangered in our cluttered communities. Steal women? Somebody, somewhere OBVIOUSLY didn’t know how I get down. And women is the LAST thing I lack. Really.  

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Now, if I’ve disrespected anyone in this rant, please don’t feel any type of way. At the end of the day, I’m a professional, real fucking good at what the fuck I do. And I give respect just like I get it. So, I say all that to say, Jesse and his brother & I got a chance to chop it up a little last night. Finally. Exhale. Now, there’s still a slight discrepancy about my supposedly saying “50 Cent sent me, or “THISIS50.COM sent me,” and my argument is that such is nowhere near the case. But, you know, we’re human beings and human beings do and say and feel human-being shit. Period. So, while that hung in the air over us, Jesse and Ulysses patted me on the shoulders, they posed for my pics, and they assured me that all was cool. Uhh, NO! I am movie magic waiting to happen brothers. We will see one another again and again, and we all need to recognize what’s really real. Meanwhile, aside from the Terrero brothers, DJ Mad Linx was in the house. And of course, I’d be a fool to not mention the World Famous Kid Capri who stopped by.

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You know I had to summarize the last 15 years of my life for him, and he gave me the I’m proud of you buddy hug and his number for future projects. Kid Capri is my nigga way before the figgas, if you feel me. Anyway, enjoy the rest of the pics at http://www.myspace.com/relentlessaaron

And there’s always new video at http://www.youtube.com/relentless

Oh yeah: the moral to this story? Relentless Aaron must get his weight up! Word!

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Russell Simmons speaks on Relentless Aaron:

He’s a big, dope, large-ass producer. He blew up. I met him in the ghetto. We were in the ghetto together, and now he blew up.”

 

 

ALL I CAN SAY IS: OFF THE CHAIN!

From July 3rd, the day before the Essence Music Fest opened, I felt the weekend success about to fall upon us. First of all, this was Essence number 4 for us. And thanks to a suggestion from fellow author Brenda L. Thomas, I jumped out there years ealier with a leap of faith, a back pack, and some books. We followed the festival to Houston (after the storm) and then back to New Orleans last year, and this year (2008), only to further the Relentless Aaron brand. Sure, the Essence Music Fest isn’t the be-all-to-end-all of our marketing, but it’s damned important. It goes hand-in-hand with our presence at the Harlem Book Fair, as wel as select other locations and events that we explore every year. This year, however, felt too good to the soul, to the body, and it spoke to the success that we’ve been marching with from day one. Everyone from the hotel receptionist who coincidentally pulled out a copy of a book we sold them last year, to the vendors, to the police, to (of course) the readers accepted us with open arms and made us feel like family, no matter where they were from. Casino workers copped books at 4am. Hotel guests copped books in the elevators. Others who sat at the bar, and during lunch or dinner or breakfast at IHOP (on our way home) grabbed their copy of Relentless aaron’s Extra Marital Affairs. And all we can do is be thankful to all for the blessings and the support which you have afforded Relentless in this tough economy and even tougher industry of publishing. The photos and videos we’ve uploaded to this site should tell all. And again we thank you for the blessings.
Please goto http://www.myspace.com/relentlessaaron and befriend us, EMBED our broadcast (<b>SOUL CAFE</b>) and join www.twitter.com/relentlessaaron so that you may stay in direct contact with the author. Also, SUBSCRIBE to www.youtube/relentless to catch all of the videos we produce here at Relentless, LLC. <b>BTW</b>: those of you wondering about the 3-picture deal with Bill Duke for the book PUSH; the deal is still set in stone. The Writer’s Strike put a stop to all Hollywood activities, however, we are back on the hustle and Bill & I are tighter than ever, determined to bring you one of the greatest stories ever told.

Essence Music Fest 2008-the most amazing experience of my ife